Visit the FRI 2009 Interactive ExpoBecome an Exhibitor

Why Exhibit at FRI?

FRI helps you to raise your brand’s profile, generate leads and make sales with 14,000+ fire and emergency service leaders, personnel who use your equipment and services every day and have significant purchasing power. 

  • Reach the leading chiefs and officers across North America and around the globe
  • Strengthen and build relationships with decision makers
  • Increase your company’s sales
  • Launch new products and services
  • Determine new and emerging customer needs
  • Keep ahead of your competition

"As a non-profit, funds are even tighter than for many fire departments. FRI provides clear value for FIRE 20/20 in terms of networking. FRI provides us the opportunity to talk face to face with leaders, and more importantly, top leaders in the fire service about these fire culture issues."
—Larry Sagen, FIRE 20/20

Who Attends

FRI attendees represent a “who’s who” among fire, rescue and emergency services chiefs and officers from all types and sizes of departments from North America and throughout the world.

Who Exhibits

FRI exhibitors represent every segment of the industry:

  • Apparatus, vehicles and boats
  • Administrative resources
  • Communications and technologies
  • Education and training services
  • Turnout gear
  • Health and safety devices
  • Nozzles, monitors and detectors
  • Rescue equipment
  • Products and services for EMS, wildland fire and hazardous materials response
  • Publications
  • And more!

Go to the list of FRI 2009 exhibitors

3 Easy Steps to Reserve Your Booth Space Today:

  1. Download the exhibitor agreement (pdf).
  2. Choose your booth space from the live, online floor plan.
    Note that available booths appear in purple as 10x10 spaces.  We can combine any available, adjacent booths to create the booth size that you need
  3. Complete and return your completed agreement with your space selection and payment to the IAFC (fax: 703-273-9363).

Booth Fees

Booth Size
(sq.ft.)		 General Exhibitor
(per sq. ft.)		 Conference Partner
(per sq. ft.)		 GEM Partner
(per sq. ft.)
100 – 1,199 $12.00 $10.75 $10.25
1,200 – 1,499 $11.50 $10.35 $9.75
1,500 – 1,999 $11.00 $9.85 $9.25
2,000 – 2,999 $9.75 $8.65 $8.00
3,000 – 3,999 $9.25 $8.15 $7.50
4,000 + $8.90 $7.80 $7.15

Becoming a 2009 IAFC Conference or GEM Partner not only offers you savings on your booth space fees; you also receive many other value-added benefits throughout the year.  Preview the chart of IAFC partner benefits (pdf). 

Your booth space includes:

  • 3 exhibitor badges per 100 square feet
  • 2 badges per additional 100 square feet
  • 7” × 44” booth identification sign with company name and booth number
  • 8’ back drape and 3’ side drape
  • Aisle carpet
  • General security
  • Show directory listing
  • Pre-registration attendee mailing list
  • Complimentary expo passes

View and print the FRI 2009 Exhibitor Prospectus (pdf, 1.2 mb) for more information about:

  • Trade show schedule
  • Profile of FRI attendees
  • Exhibit hours
  • Booth rates
  • How to reserve booth space
  • IAFC partner benefits